How to analyze your own site data

Website keyword ranking in search engines is good or bad, has links with a number of factors, in the Internet, there are millions of sites, each site encountered problems are not the same, even if some articles and your site is currently faced with the same situation, then you can do to ensure that other factors are exactly the same? I believe we have a mind of their own answers.
Browse the article on the platform, for SEOer supplement SEO knowledge is very beneficial. It can help us find the problem, you can also let us know what errors SEO exists, so that you can optimize your site later in the process, bypassing the “black” optimization methods, to avoid wasting time, delayed the progress of the site keyword optimization.

So when analyzing the site, the need to focus on what elements of it?
First, the base site
Analysis of optimization results, of course first from their own looks. Factors such as domain age, server, site structure, keyword density, the station structure, quality of site content, sites included, etc., are to be considered. Known to themselves, to contrast from other sites to give honest feedback.

Second, competitors
Want to know your competitors rank better reason than the network, then you will have to see what are the advantages of other sites. For example, from the collection of site traffic, link building, links and other factors start by comparing their own websites, identify gaps, complement, enhance site keyword ranking.
Third, site security
Do site optimization, site security is very important. If the site security can not be guaranteed, even if you otherwise do better, futile. Aga at SEO forums Xia Guang, often encounter, do not know why the decline in ranking websites SEOer, and site security is usually one of the factors to optimize staff will be ignored.
Fourth, web logs
Web logs exist that can help you control the major search engine spiders crawl the site specific conditions relating to the site in the major search engines included in the amount. If you are faced with the sites included fewer problems, take a look at the site log data, after all, to crawl in order to have included.
Fifth, keyword
Observation criteria in the development of search engines that can help SEOer lift the doubts. Aga previously encountered such a case, the keyword is: “Xuzhou moving company.” In the past year, the site has been ranked among the keyword Home.